*Hourly Updates* PRIME DAY 101

I haven’t actually articulated this yet but….you need to be a member of Amazon Prime to take advantage of all these amazing deals. SIGN UP HERE if you haven’t already people!

******Update 7/16 – 8:30 PM PST/11:30 PM EST******

Baby & Kids

Intex Shootin’ Hoops Set, Inflatable Basketball Hoop – This is pretty adorable (and cheap). 30% off


stila Color Balm Lipstick – Another great steal from stila (did you see what I did there?) 30% off

Amika Touchable Hair Spray – Another great deal from one of my all-time hair favorites, Amika. 30% off

Jurlique Rose Hand Cream -Ohh I was excited to see this. Jurlique Rose Hand Cream is life. Non toxic, Australian goodness. 30% off

Malin + Goetz Skincare Essentials Kit – YES! Excited to see this one too – great deal on an excellent skincare brand. 30% off

Other Cool Non-Baby, Non-Beauty Stuff

iRobot Roomba 671 Robot Vacuum with Wi-Fi Connectivity, Works with Alexa – Let this puppy do the cleaning for you. Lightning sale! 34% off

******Update 7/16 – 7:30 PM PST/10:30 PM EST******

Baby & Kids

Puracy Natural Baby Shampoo & Body Wash – An excellent non-toxic baby bath product. Lightening Sale! 29% off

Play Tray Kids Travel Tray with Dry Erase Top for Snacks & Car Activities for Toddlers – This looks like a traveling parent’s dream come true. Lightning Sale! 32% off


Acure Brilliantly Brightening Glowing Serum – First sale I’ve seen from Acure, one of my absolute FAVORITE non-toxic brands, which is also super affordable. Lightning Sale! 52% off

Cremo French Lavender Moisturizing Shave Cream – The name is so super weird, but this actually one of my top picks for shave cream, if you use shave cream. Lightning Sale! 35% off

Other Cool Non-Baby, Non-Beauty Stuff

Mac Sports Collapsible Folding Outdoor Utility Wagon – We take this with us every time we shlep to the beach and it’s fantastic. Lightning Sale starting in a few moments!

KitchenAid KL26M1XER Professional 6-Qt. Bowl-Lift Stand Mixer – Empire Red – Holy Moly! Lightning Sale! 47% off

******Update 7/16 – 5:30 PM PST/8:30 PM EST******

Baby & Kids

Munchkin Miracle 360 Trainer Cup – This should sell out in a few minutes. Lightning Sale!

Olababy 100% Silicone Soft-Tip Training Spoon Teether – Baby Led Weaning fans, this one is for you. Lightning Sale! 20% off

Hape Mighty Mini Band Wooden Percussion Instrument – Given how much Teddy loves the mini version of this, he would go freakin NUTS for the big one. Lightning Sale!

Everything Is Mama – Thanks for writing this, Jimmy Fallon. This is going out to a few of my expectant friends…. Lightning Sale!

******Update 7/16 – 5 PM PST/8 PM EST******

Baby & Kids

Munchkin Miracle 360 Sippy Cup – OMG these are going so fast. A Mom favorites sippy cup. Lightning Sale! 46% off

Joovy Spoon Walker – Haven’t tried this myself, but I love everything Joovy makes that I HAVE tried. Just keep this sucker away from stairs! Lightning Sale! 48% off


Paula’s Choice CLEAR Acne Cleanser – Another deal from Paula’s Choice. This one is excellent for acne-prone skin. Lightning Sale! 23% off

COOLA Organic Suncare, Cucumber Face Sunscreen Moisturizer – One of my favorite UV moisturizers. Lightning Sale! 32% off

Other Cool Non-Baby, Non-Beauty Stuff

S’well Vacuum Insulated Stainless Steel Water Bottle – We have so many of these in our apartment, so I’m trying to contain myself and not buy another one but it’s HARD. Lightning Sale! 34% off

******Update 7/16 – 11:30 AM PST/2:30 PM EST******

Baby & Kids

Happy Baby Organic Stage 3 Baby Food, Hearty Meals, Root Vegetables & Turkey with Quinoa – Lightning Deal! This one ends in an hour and is selling quickly. select root vegetable & turkey for discount

Fire 7 Kids Edition Tablet – A staple in family-friendly restaurants all across America…. 30% off

HALO 100% Cotton SleepSack Swaddle, Lime Animal Friends, Newborn – More deals from Halo! 20% off *select Lime Animal Friends color for discount

Halo SleepSack Micro-Fleece Wearable Blanket, Jungle Trees, Medium – Same great Halo discount, for bigger babes! 20% off *select Jungle Trees color for discount

Amazing Baby Bamboo Silky Swaddle Muslin Blankets, Set of 2 – Because you can never have too many swaddle blankets (and all colors are on sale!) 30% off


Paulas Choice-SKIN PERFECTING 2% BHA Liquid Salicylic Acid Exfoliant – Ohhh Paula’s Choice Lightening Sale!! This one is going FAST. 34% off

100% Pure Fruit Pigmented Ultra Lengthening Mascara – Another Lightening Sale from an excellent non-toxic brand! 32% off

amika Perfect Body Whipped Mousse – Major Volume can be expected for this next Amika steal! Also a Lightening Deal, selling quickly. 30% off

Supergoop! 100% Mineral SPF 30 Sunscreen Mist – The OG Mineral Sunscreen Mist 20% off at checkout

Other Cool Non-Baby, Non-Beauty Stuff

Echo Dot (2nd Generation) – “Alexa. Teach my baby how to use a spoon.” – me rn. 40% off

Fitbit Alta HR – Kick that post-baby workout into gear! Or use to count all the steps you take chasing your toddler around the living room. 40% off

Kindle Paperwhite E-reader – I still like reading “real” books. But I realize I’m in the minority. 40% off

******Update 7/16 – 10:30 AM PST/1:30 PM EST******

Baby & Kids

Happy Baby Organic Stage 3 Baby Food – This deal on pouches sold out last night and now it’s back! Get it while it lasts. *select root vegetable for discount

Boudreaux’s Butt Paste Diaper Rash Ointment – Another super popular diaper cream. 30% off *select 14 oz for discount

The Honest Company Designer Baby Wipes – An excellent non-toxic baby wipe option! 20% off *select 72 count for discount

The First Years Quick Serve Bottle Warmer – If you’re going to use a bottle warmer, this is the one I’d suggest. 20% off

Gerber Unisex-Baby Newborn 15 Piece Onesies Bundle in Sizes, White, Assorted Months – Pregnant women – BUY THIS. So cheap, so easy – babies poop and spit up all day. Having these inexpensive, good quality white onsies around was a gamechanger when Teddy was a teeny babe. 30% off

Fisher-Price Rainforest Music & Lights Deluxe Gym – One of the most popular baby play gyms 33% off


ORIBE Cote d’Azur Body Collection – Arguably the world’s most decedent body products, and they don’t go on sale often. 30% off at checkout

Supergoop! Super Power Sunscreen Mousse Spf 50– If you haven’t tried Supergoop’s revolutionary new sunscreen MOUSSE…now is your chance. 20% off at checkout

Philips Sonicare HealthyWhite+ electric rechargeable toothbrush, HX8911 – Now this is a serious deal! 60% off (select the one listed at $49 for discount)

******Update 7/16 – 9 AM PST/12 PM EST******

Baby & Kids

A+D Original Diaper Rash Ointment – One of the best diaper creams on the market (it works, and I love that it isn’t white and pasty) 30% off

Boon Grass Drying Rack – We have three of these at our house…THREE…..and we use them everyday. 30% off *select color Green for discount

Regalo Easy Step Walk Thru Gate – Baby Gates….exactly the type of thing you need but don’t want to drop a fat wad on. 29% off

Munchkin Bath Toy, Little Boat Train – Perfect addition to bathtime fun. 20% off


COOLA Mineral Suncare Unscented Matte Tint Face Sunscreen – A summer travel size must-have, almost sold out! 20% off *select Cucumber scent for discount

stila HUGE Extreme Lash Mascara – This is what I described as my go-to mascara in my last beauty article, and it’s now on sale! 30% off at checkout

Supergoop! Advanced Anti-Aging Eye Cream with Oat Peptide SPF 37 – An excellent eye cream (SPF!!) from one of my favorite skincare brands. 20% off at checkout

Other Cool Non-Baby, Non-Beauty Stuff

Fire TV Stick with Alexa Voice Remote | Streaming Media Player – This is a damn good deal, cord cutters! 50% off

Samsonite Prism Two-Piece Hardside Spinner Set – For cool, sleek Moms-on-the-go 64% off

YETI Hopper Two 20 Portable Cooler, Field Tan/Blaze Orange – To keep your beer….er…your breastmilk….cool at the beach. 30% off

******Update 7/15 – 8:30 PM PST/11:30 PM EST******

Baby & Kids

Mustela Gentle Cleansing Gel, Baby Hair & Body Wash – The holy grail of luxurious baby shampoo. 40% off

Radio Flyer Red Rider Trike – The original, the classic. 30% off

Hape Pound & Tap Bench with Slide Out Xylophone – Teddy got this as a gift for his first birthday and is OBSESSED with it. Plus it’s cute and wooden, so I like it too. 38% off


jane iredale Just Kissed Lip and Cheek Stain – One of my favorite lip products. The perfect light, “no makeup makeup” color with just enough color. My favorite shade is Forever Pink. 20% off at checkout

stila Stay All Day Liquid Lipstick – These stila deals are KILLING ME. Stay All Day truly does just that. It stays. all. day. Allow me to suggest shade Beso if you’re husband’s not giving you enough attention. That’ll do the trick. 30% off

******Update 7/15 – 5:30 PM PST/8:30 PM EST******

Baby & Kids

Munchkin White Hot Inflatable Duck Tub – Umm this is adorable? A rubber duck the baby can sit in?! Already selling quick! This is a “Lightening Deal” 36% off

Other Cool Non-Baby, Non-Beauty Stuff

23andMe DNA Test – Health + Ancestry Personal Genetic Service – I guess this isn’t technically a baby product (at all) but it’s VERY cool and VERY discounted. 67% off

Ring Video Doorbell Pro, Works with Alexa – Also not a baby item – but it keeps babies (and the rest of the family) safe! I feel like 80% of houses in my town have one of these puppies. That’s how you catch all the thieves trying to steal your Amazon Prime packages!! 30% off

Bose QuietComfort 25 Acoustic Noise Cancelling Headphones for Apple devices  – If you’ve ever flown on a plane with a baby, you actually need these, so it’s technically a baby item. 58% off

Vitamix 7500 Low-Profile Blender, Professional-Grade – This one speaks for itself. There are deals on other versions of the Vitamix as well! 30% off

******Update 7/15 – 3 PM PST/6 PM EST******


Mario Badescu Drying Lotion – I actually discovered this from my husband Alex about a decade ago, and it’s still a staple in our house for the occasional raging pimple. Save 30% at checkout

Amika The Wizard Multi-Benefit Primer – All of Amika’s hair products are top notch, and The Wizard is no exception. It smells amazing and is perfect for Moms because it’s basically…everything in one – detangling, leave-in, heat protectant, and more. Save 30% at checkout

R+Co Oblivion Clarifying Shampoo – If you read my post “Greasy Hair, Definitely Care (go do it now if you haven’t), you know that a clarifying shampoo is a MUST for oily strands. This shampoo & and it’s sister conditioner are an excellent pick. Save 30% at checkout


JOOVY Foodoo High Chair – Oh how much I love this high chair. It’s sleek, easy to use and easy to clean. Get it now before the rest of the colors sell out! Save $76

Maxi-Cosi Pria 85 Max Convertible Car Seat– Another really nice, really popular convertible car seat. Almost sold out. Save 20% at checkout

Chicco KeyFit 30 Infant Car Seat – This is the infant car seat my Car Seat Safety Specialist recommended I buy. Yes, I went to see a car seat safety specialist. Save 20% at checkout

Halo SleepSack 100% Cotton Wearable Blanket – The original sleep sack! Save 20%

******Update 7/15 – 2 PM PST/5 PM EST******


Sunday Riley Ceramic Slip Clay Cleanser, 4.2 Fl Oz – Ummmm adding immediately to cart. This one should sell out quickly. 30% off at checkout

PHYTO Phytophanère Hair and Nails Dietary Supplement, 2 Month Supply, 120 Count – Moms with thinning hair, REJOICE! An extra 30% off at checkout

stila Correct & Perfect All-in-One Color Correcting Palette – One of my favorite products from stila (can you tell I love stila?) Does an excellent job evening skin tone without leaving a “cakey” makeup look.  30% off at checkout

******Update 7/15 – 1 PM PST/4 PM EST******

Baby & Kids

Safety 1st Grow and Go 3-in-1 Convertible Car Seat – If you’re looking for an affordable convertible car seat that still meets all the important safety standards (and more!) The Grow and Go is a great option. We have this one at my Mom’s house out in Chicago and functions as one of our “travel” car seats. Save $20-$50 on select colors

Babyganics Face, Hand & Baby Wipes, Fragrance Free – These are my favorite baby wipes (and I’ve tried ALL OF THEM). We use them not only for diaper changing, but also for face and hand wiping on-the-go! Save 40% on your first order

Honest Overnight Baby Diapers – My pick for best overnight diapers. Alas, another deal I cannot take advantage of since I’ve already purchased them (many times). Save 40% on your first order

Enfamil NeuroPro Gentlease Infant Formula 20% off a 6 pack of 20 oz cans of this Mom-favorite formula

Fisher-Price Rock ‘n Play Sleeper, Luminosity – In case you’re the only Mom in America who doesn’t already have a Rock N Play. Up to 35% off select colors (and up to 40% off additional products for Fisher-Price)

******Update 7/15 – 12 PM PST/3 PM EST******

DEALS HAVE STARTED for Prime Members! Top picks that just dropped:


Clarisonic Mia 2, Sonic Facial Cleansing Brush System – 2 Speeds for Gentle and Everyday CleansingSave $60 on this cult favorite cleansing device. I expect this one will sell out quickly.

stila Stay All Day Waterproof Liquid Eye Liner, Dark Brown (Rich Chocolate) – Arguably the best eyeliner ever. Save 30% at checkout

Supergoop! Everyday Sunscreen with Cellular Response Technology SPF 50, 18 fl. Oz. – First one that went in my Prime Day order. My favorite brand of sunscreen. Works for kids and adults, glides on smooth without the hideous chalky residue, and free of many toxic ingredients. Save 20% at checkout (18 oz only)

******Update 7/15 – 10 AM PST/1 PM EST******

First tip for PRIME members: Spend $10 at Whole Foods (which is now owned by Amazon in case you live under a rock) today through Wednesday (is it even possible to pass the produce section without spending $10?) and get a $10 credit to spend on Amazon’s Prime Day!

In order to take advantage of this deal, you’ll need to download the Whole Foods app and link it to your Prime account. It’s very easy to do, and everyone who works at Whole Foods has seemingly been trained to help people do it. When you go the the register to check out, you just scan the barcode on your app and VOILA! $10 (Along with whatever other deals you’ve uncovered while shopping – there are deals at Whole Foods for Prime Members every day!)

Here is a picture of Teddy this morning saving $7 on organic air chilled boneless chicken breast. Sh*t is LIT over here people!!


Guys, PRIME DAY is upon us. (Well…it’s tomorrow) If you don’t know what Prime Day is (seriously?) I’m here to help you.

Prime Day is like Black Friday in the summer. It’s specific to Amazon and there are deep discounts on everything from TVs to onsies. I find their site relatively difficult to navigate, so I’m going to be providing (almost) hourly updates on products that I KNOW are awesome and have great deals. So be sure to check back and follow @BicoastalBabyB on Instragram for alerts when I post new deals!


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